where strategy meets the soul

Grounded, Intentional Copywriting for Wellness Brands & Mindful Founders

Bring your brand to life with rooted, resonant messaging that builds trust, calls in kindred clients, and feels like you.

Molly Bauman of The Deeply Rooted Co, SEO copywriter for holistic and wellness brands, working on her laptop in a calm, natural space.

Grow your brand with words rooted in meaning and purpose.

Nature-inspired planning for holistic business copy at The Deeply Rooted Co with handwritten ideas in a notebook outdoors.

You’re building more than a business. You’re living out your calling

But when your marketing feels scattered, it can cloud your vision. If you’re craving clarity, words that fit like a second skin, and a strategy that supports the bigger picture, you’ll find solid ground here.

The Deeply Rooted Co. founder Molly Bauman holding a bouquet of locally sourced flowers, supporting holistic and wellness brands through creative, strategic copywriting.

Behind The Deeply Rooted Co.

Hi, I’m Molly!

Holistic copywriter, meaning maker, and lover of slow mornings, seasonal rhythms, and nature as medicine

I craft intentional, organic marketing content for health and wellness brands ready to magnify their message, show up with clarity, and grow sustainably (without spinning wheels to get there).

I’ll help you put your magic into words that don’t just sound pretty, but move people, convert, and give you breathing room to do what only you can do.

Whether you want to grow your blog, nurture your email list, or launch your new site, I’m your go-to gal for copy that actually feels like you.

The Deeply Rooted Difference

Hands repotting a green plant in a terracotta pot, representing values of natural elements, growth, and creativity for wellness-focused businesses at the Deeply Rooted Co.

(I don’t just write your copy.)

Just as you know the power of nurturing the whole self, I tend to your business as a whole — weaving in strategy, SEO, and implementation that works with your flow. As a holistic marketing partner, it is my mission to help everything work in harmony so your brand can truly bloom.

You already know what you’re here to do.
To nourish, to nurture, to heal.

But maybe you’re feeling the drain of trying to say it all, show up everywhere, and still keep your soul intact. 

With intentional strategy and soul-aligned words, we’ll grow your reach without sacrificing what matters most.

pick your path

(How To Work With Me)

plant the seeds

SEO Blog Writing services

Blogs are the seeds that spread your message far and wide. Nurture trust, expand your reach, and grow your brand visibility organically with consistent, value-rich content that lasts.

nurture the roots

email marketing copywriting

With every email, you deepen connection and cultivate loyalty. It's where your brand feels human. Grow relationships and inspire action with natural, strategic email campaigns while honoring the pace and presence of your brand.

lay the foundation

website copywriting

You can't grow anything without solid ground. This is where your story takes root, with words that capture the essence of your brand and invite your ideal audience to step in and stay awhile.

KIND WORDS FROM KINDRED CLIENTS

  • Working with Molly has been an absolute dream. I deeply appreciate Molly’s initiative and her rare ability to anticipate not just my needs, but also my clients’ and the nuances of their industries. I'm in awe every time she sends me something back to review. Her writing seamlessly adapts to my brand voice without needing constant input or direction. She has an intuitive grasp of tone, style, and messaging that’s rare to find. Beyond her writing skills, she's incredibly resourceful and always ready to take on whatever I throw her way. She's proactive, solutions-focused, and just gets things done. Anyone lucky enough to work with her is in for something special. She's a gem!

    Kristi Hanson
    Human Nature Creative Co.

  • Working with Molly has been an absolute game-changer. She gets me—and that’s not something I say lightly. Molly consistently brings insight and clarity to every conversation, making her an invaluable thought partner. She doesn't just support my work; she elevates it. Her reliability and timeliness mean I never have to worry about follow-through—everything just gets done, and done well. Beyond her professionalism, Molly is also a joy to work with. She's thoughtful, intuitive, and genuinely fun, which makes even the most challenging days more manageable and enjoyable. Calm, intuitive, and full of steady momentum, Molly’s the kind of collaborator who helps everything bloom.

    Katie Lila
    Flowers for People